Monday, April 18, 2011

The Un-Talent

By Pam Hadder

Never mind the Age of Aquarius, forget the Baby Boom, and don't talk about (or to!) the Gen Xers (they are annoyed by being lumped in with the Boomers, and are too busy making ends meet!)


We are living in the time of the Un-Talent. Not specific to an age, demographic or nation, and fuelled by sparks of social media fame, un-talent philosophy abounds. Un-Talent disciples are low on commitment, ethics and the follow-through side of things. Ask what they do, and they will paint you a brilliant picture of their fabulousness! Remember the childhood tale of the emperor's new clothes? That surely is the Un-Talent guide book, or at least a volume in the required training series.


Fickle, go where the wind blows types, UTs have been raised in a sticky bubble of doting parental paradigms. A steady diet of "you're the best" and "you can be anything you want to be" doctrine has spoiled them for wholesome fare like personal accountability and global realities. Clever chameleons and mimics, they graft onto buzzwords like vultures on carrion, and can talk green, wear a business suit, or schmooze with egg-heads at academic events; all the while doing nothing and gathering "credentials" of even greater personal glory.


Do you need REAL ability versus the virtual UT variety? SWJ understands working on real terms, within real budgets, to achieve real, measurable results that will transform your business. Let's talk TALENT.